Case studies
Proof that cultural intelligence changes the work.
Two examples of CultureAI turning audience behavior into creative direction, stronger performance, and clearer decisions before the next campaign.
Pilot pattern
What a scoped pilot looks like
When a team needs a contained proof path, CultureAI can be scoped around one market, one category, one audience segment, and one decision window.
CultureAI pilot engine
Scope, read, brief, measure
One market
Start where the decision is real
One category
Map the arena that shapes the bet
One audience segment
Focus on the people whose response matters
One decision window
Measure before the next commitment
How delivery works
Weeks 1-2
Discover and align
Weeks 2-4
Cultural intelligence
Weeks 4-6
Insight to strategy
Weeks 6-8
Create and plan
Weeks 8-12
Activate
Weeks 12-13
Measure and learn
Film launch
Skillhouse
Launch in three weeks, a dead social page, and no time to guess. We discovered what their audience wanted and turned existing assets into culturally native content. Result: 100–300% boost and 3–5x performance versus native content.
Open deck in FigmaTheme park brand
Columbia Pictures Aquaverse
Huge brand value, under 3k views per video. Content was about them, not their audience. We rebuilt the content direction around cultural participation. Result: 3.9M views on the top post, 321% accounts reached, and 50–100x performance versus native content.
Open deck in Figma