We analyze social video at scale to map what people care about, how it shifts, and why certain stories break through. That intelligence becomes direction your team can act on.
Trusted by leading brands and agencies



We process millions of videos across regions, demographics, and subcultures to find the patterns that explain not just what performs, but why. Those patterns feed a living map of cultural momentum. Signal turns that map into strategy.
Cross-region, cross-demographic, cross-subculture visibility.
Patterns that explain why content resonates, not just that it did.
Mapped inside an AI-enabled knowledge graph.
What moves culture becomes legible and navigable.
This is the foundation for culture-centered design.



Human-centered design changed how products were built. Data analytics changed how companies operated. Cultural intelligence is what separates the brands that set the agenda from those that chase it. Signal is how you build that advantage.
A real-time read on what your audience cares about, what's shifting, and why it matters for your category.
The formats, narratives, and codes that will drive performance — before you commit the budget to find out.
Your team's intelligence layer for content, campaign, and brand decisions. Built on the Cultural Intelligence Graph.
"CultureAI changed how we make decisions. Instead of debating creative instincts, we could see exactly which emotional and narrative combinations were already winning in our clients' categories."
Thomas Herd
Owner, T1 Advertising
"CultureAI gave us visibility we've never had before. We understood which formats and story structures were resonating across markets, and where we had whitespace competitors hadn't seen yet."
Liakat Dhanji
CEO, Columbia Pictures Aquaverse
"As an agency we get asked all the time to help with social growth, but until CultureAI we were shooting in the dark. Now we can run sprints for clients knowing why certain content works for a brand and implement with confidence"
Gagan
Founder, Guru Agency
Start with Signal, or reach out about the larger mission.