Culture is humanity's operating system.
CultureAI makes it legible.

We analyze social video at scale to map what people care about, how it shifts, and why certain stories break through. That intelligence becomes direction your team can act on.

Trusted by leading brands and agencies

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An AI trained to read culture the way an anthropologist would. At the speed and scale of social video.

We process millions of videos across regions, demographics, and subcultures to find the patterns that explain not just what performs, but why. Those patterns feed a living map of cultural momentum. Signal turns that map into strategy.

Cross-region, cross-demographic, cross-subculture visibility.

Patterns that explain why content resonates, not just that it did.

Mapped inside an AI-enabled knowledge graph.

What moves culture becomes legible and navigable.

This is the foundation for culture-centered design.

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A cultural knowledge graph that reveals shared human tensions and the symbolic ways different cultures express them.

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The brands that read culture will lead it.

Human-centered design changed how products were built. Data analytics changed how companies operated. Cultural intelligence is what separates the brands that set the agenda from those that chase it. Signal is how you build that advantage.

Know what's moving

A real-time read on what your audience cares about, what's shifting, and why it matters for your category.

Know what to make

The formats, narratives, and codes that will drive performance — before you commit the budget to find out.

Signal

Your team's intelligence layer for content, campaign, and brand decisions. Built on the Cultural Intelligence Graph.

Explore Signal

Trusted by brands reshaping how they create.

"CultureAI changed how we make decisions. Instead of debating creative instincts, we could see exactly which emotional and narrative combinations were already winning in our clients' categories."

Thomas Herd

Owner, T1 Advertising

"CultureAI gave us visibility we've never had before. We understood which formats and story structures were resonating across markets, and where we had whitespace competitors hadn't seen yet."

Liakat Dhanji

CEO, Columbia Pictures Aquaverse

"As an agency we get asked all the time to help with social growth, but until CultureAI we were shooting in the dark. Now we can run sprints for clients knowing why certain content works for a brand and implement with confidence"

Gagan

Founder, Guru Agency

The organisations that learn to read culture will define what comes next.

Start with Signal, or reach out about the larger mission.